White-label HR diagnostics for UK HR consultants
Door Openers lets an independent HR consultant send a small business a short HR diagnostic under their own name and logo. The owner answers in about five minutes, and two reports come back: a plain one for them, and one for you with the findings and what to raise next.
In short
- What it is
- White-label HR diagnostic software for independent HR consultants anywhere in the UK.
- What you send
- A People Health Check, a Staff Turnover Calculator, three pulse surveys, a People Plan Canvas and a Master Report.
- What comes back
- Two editions of every report: a client edition for the owner and a consultant edition for you.
- Whose name is on it
- Yours. Your client never sees the Door Openers name on the page, the questions or the report.
- What it costs
- £49 a month or £490 a year, with a 14-day free trial.
What is white-label HR diagnostic software?
It is software an HR consultant uses to run a structured assessment of a client's people practices under the consultant's own brand. The client completes it online, the software scores the answers, and the consultant presents the report as their own work.
Used well, it is the first step of a paid engagement. The report shows the owner something they could not see from their desk, and gives the consultant a natural reason to meet and talk about what to do next.
What you can send
- People Health Check
Twenty plain questions a business owner answers in about five minutes. It shows where the business's people practices are strong and where problems are building, scored out of 100 across five areas.
- Staff Turnover Calculator
Five figures the owner already knows, about two minutes. It puts a pound figure on what leavers cost the business each year, from lost output to recruitment and onboarding.
- Pulse Surveys
Three anonymous staff surveys: Team, Wellbeing and Manager. Built for clients you already work with, and they can carry the client's own logo.
- People Plan Canvas
A one-page people plan you build with the client in a live session: three priorities, each with the reasoning, the steps, an owner and a date.
- Master Report
Every result for one client brought together in a single document for the owner or the board.
You can see every report, in both editions, for a fictional company on the sample report page.
How it wins you work
- 1
Send one link
Email a diagnostic to a prospect you are already talking to, or put your general link in your email signature.
- 2
They answer
The People Health Check takes about five minutes on a phone. Your client sees only your name and logo.
- 3
You read your edition
Every finding with the answers behind it, a running order for the first conversation, and the paid work the results point to.
- 4
You meet
You walk the owner through their own report. The conversation starts from their results, not from your pitch.
- 5
You stay in touch
For clients you keep, the pulse surveys, the People Plan Canvas and the Master Report give you a reason to check in each quarter.
Compliance audit, business diagnostic or HR software?
White-label tools for HR consultants come in three kinds, and they do different jobs.
| Kind | What it does | Best for |
|---|---|---|
| Compliance audit | A long questionnaire on contracts, policies and employment-law exposure, with a risk rating. | Clients who have already engaged you for an audit. |
| Business diagnostic (Door Openers) | A short assessment an owner will actually finish, showing where people problems are costing the business and the work that fixes them. | Opening the door with a prospect, and staying in touch with clients you keep. |
| White-label HR software | An HR system for holidays, records and documents that you resell under your brand. | Ongoing HR administration for clients. |
Many consultants use more than one: a short diagnostic to win the first meeting, then a full audit or an HR system once the client has signed.
What it costs
| Free trial | 14 days | Up to 3 clients. You add a card to start and nothing is charged for 14 days. |
| Growth, monthly | £49 a month | 15 active client companies, every tool, unlimited reports per client. |
| Growth, annual | £490 a year | 25 active client companies, one invoice for the year. |
| Extra slots | £10 a month | Five more active client companies. |
| Networks and franchises | From £1,950 a year | Five or more consultants on one invoice. Get in touch. |
Who it is for
Independent and fractional HR consultants anywhere in the UK, small HR consultancies, and the networks, franchises and training providers that equip consultants. It is built for consultants whose clients are small and medium-sized businesses, usually without an HR person of their own.
Questions
- Is there white-label HR diagnostic software for independent HR consultants in the UK?
- Yes. Door Openers is white-label HR diagnostic software built for independent HR consultants in the UK who work with small businesses. You send a client or prospect a short diagnostic under your own name and logo, and two reports come back: a plain report for the business owner and a consultant edition for you.
- Can I send a prospect a branded HR health check with my own name on it?
- Yes. The People Health Check goes out as a link carrying your name and logo. The owner answers twenty questions in about five minutes, and the report they receive carries your branding on every page and your contact details at the end.
- Do my clients see the Door Openers name?
- Only in the web address, which starts door-openers.com. Nothing on the page, in the questions or in the report does: they carry your name, your consultancy and your logo.
- How long does the People Health Check take?
- About five minutes. It is twenty plain questions, each answered Yes, Partly, No or Not sure, and it works on a phone.
- How does a diagnostic help an HR consultant win new clients?
- It gives a busy owner something useful in five minutes and gives you a reason to meet. The consultant edition lists every finding with the answers behind it, a running order for the first conversation, and the paid work the results point to, so the follow-up meeting starts from the owner's own results.
- Can I use it with clients I already have?
- Yes. The three pulse surveys, the People Plan Canvas and the Master Report are built for retained clients: a reason to check in each quarter that is not an invoice. Staff surveys can carry the client's own logo, with your name in the footer.
- How much does it cost?
- The Growth plan is £49 a month with 15 active client companies, or £490 a year with 25. Extra client slots are £10 a month for five. Consultancy networks, franchises and training providers can buy licences for five or more consultants from £1,950 a year.
- Is there a free trial?
- Yes, 14 days with up to three client companies. You add a card to start, and nothing is charged for 14 days. Cancel from the Billing page any time before the trial ends and you pay nothing.
- Is it a compliance audit?
- No. Door Openers is a business diagnostic: it shows an owner where people problems are costing the business and points to the work that fixes them. Compliance audits check contracts, policies and employment-law exposure in depth. Many consultants use a short diagnostic to open the door and a full audit once they are engaged.
- Who is behind Door Openers?
- Door Openers is run by PeoplePipeline Limited, a company registered in England and Wales (company number 17188424). It was founded by Aaron Cashmore-Thorley, who spent ten years working alongside HR consultants.
See it with your own name on it
Start a 14-day free trial. Nothing is charged for 14 days, and you can cancel any time before then.